Top Advertisers Week Ending May 27, 2018

Weekly Top Fox News Advertiser Summary*
Last updated May 29, 2018 at 12:00 PM Comment

Here’s the weekly summary of all advertisers I’ve logged for the week ending May 20, 2018.

Logged over 2400 commercials between 05/21/2018 and 05/27/2018.

Top advertisers ranked by the total number of commercials*
Out of over 220 advertisers, the top 14 advertisers represent roughly 30% of all non-health-related commercials.*
1. Beaches & Sandals grey email icon – 3.3%
2. Allstate & Esurance & Esurance grey email icon – 3.2%
3. Procter & Gamble (Bounty, Crest, Downy, Gillette, Oral-B, Olay, Swiffer, Tide, Venus, much more) grey email icon – 2.6%
^————————————————————9%
4. IAC (Angie’s List, Home Advisor, Match) grey email icon
4. SiriusXM
6. Bayer AG (Aleve, Alka-Seltzer, Claritin-D, Coppertone, Dr. Scholls, One-A-Day, more) grey email icon
7. Expedia & Trivago & Trivago grey email icon
8. Tailored Brands (Jos A Bank, Men’s Wearhouse) grey email icon
^————————————————————20%
9. Idaho Potatoes
9. Liberty Mutual grey email icon
11. Carvana grey email icon
12. Cash Call
12. NewDay USA grey email icon
14. Ace Hardware
14. General Motors (Chevrolet, GMC, OnStar)
^————————————————————30%

Known Program Sponsors
Fox & Friends – Bayer AG, Capital One, Dine Brands, Ford, Keurig Green Mountain, ODFL, Procter & Gamble, Tailored Brands , USAA, Novartis, Pfizer
Tucker Carlson – Bayer AG

Top Fox and Friends Advertisers*
Known Sponsors – pplebee’s, Bayer AG, capital One, Ford, Keurig Green Mountain, ODFL, Procter & Gamble, Tailored Brands, USAA, Novartis, Pfizer
1. Procter & Gamble (Bounty, Crest, Downy, Gillette, Oral-B, Olay, Swiffer, Tide, Venus, much more)
2. Service Master (Trugreen)
2. Tailored Brands (Jos A Bank, Men’s Wearhouse)
2. Carvana
2. Expedia & Trivago
^————————————————————15%
6. Bayer AG (Aleve, Alka-Seltzer, Claritin-D, Coppertone, Dr. Scholls, One-A-Day, more)
6. Idaho Potatoes
8. Nutrisystem & South Beach Diet
8. Bath Fitter
8. IAC (Angie’s List, Home Advisor, Match)
^————————————————————25%
11. SiriusXM
11. Indeed
11. Marcum LLP
11. Cash Call
11. Jaguar Land Rover
^————————————————————35%

Top Tucker Carlson Advertisers*
Known Sponsors – Bayer AG
1. Bayer AG (Aleve, Alka-Seltzer, Claritin-D, Coppertone, Dr. Scholls, One-A-Day, more)
2. Dine Brands (Applebee’s, IHOP)
^————————————————————11%
2. Allstate & Esurance
2. Sleep Number
^————————————————————20%
5. Liberty Mutual
6. Ruby Tuesday
6. Kayak & Priceline
^————————————————————31%
8. Ring.com
8. Procter & Gamble (Bounty, Crest, Downy, Gillette, Oral-B, Olay, Swiffer, Tide, Venus, much more)
8. Capital One
8. Jenny Craig
8. Expedia & Trivago
8. Zoho One
^————————————————————49%

Top Sean Hannity Advertisers*
1. Beaches & Sandals
1. Bayer AG (Aleve, Alka-Seltzer, Claritin-D, Coppertone, Dr. Scholls, One-A-Day, more)
3. Atlantis
3. (health & wellness)
^————————————————————23%
5. SiriusXM
6. Zoho One
6. ADT
6. Carvana
6. Sani 360
^————————————————————44%
10. Progressive
10. AMC Channel
10. Coventry Direct
10. BowFlex
10. (pharma)
10. Jaguar Land Rover
^————————————————————63%

Top Laura Ingraham Advertisers**
1. Beaches & Sandals
2. SiriusXM
3. Ace Hardware
3. IAC (Angie’s List, Home Advisor, Match)
^————————————————————51%
5. CarFax
5. My Pillow
5. Zoho One
8. TracFone
9. Lumber Liquidators
9. USAA
^————————————————————77%
**Excludes local ads and infomercials in addition to medical/health/wellness.

*Excludes health & wellness, medical, and pharmaceutical companies except Bayer AG which is included (See Advertiser Spotlight – Bayer AG).

Covers commercials appearing on Fox & Friends hosted by Ainsley Earhardt, Brian Kilmeade, Steve Doocy; America’s Newsroom hosted by Bill Hemmer, Sandra Smith; Happening Now hosted by Jon Scott; Outnumbered hosted by Harris Faulkner, Sandra Smith; Outnumbered Overtime hosted by Harris Faulkner; The Daily Briefing hosted by Dana Perino; Shepard Smith Reporting; Your World With Neil Cavuto; The Five Hosted by Dana Perino, Greg Gutfeld, Jesse Watters, Juan Williams, Kimberly Guilfoyle; Special Report w/ Bret Baier; The Story with Martha MacCallum; Tucker Carlson Tonight; Hannity hosted by Sean Hannity; and The Ingraham Angle hosted by Laura Ingraham

Top Advertisers Week Ending May 20, 2018

Weekly Top Fox News Advertiser Summary
Last updated May 24, 2018 at 12:00 PM Comment

Here’s the weekly summary of all advertisers I’ve logged for the week ending May 20, 2018.

Logged over 2100 commercials between 05/14/2018 and 05/20/2018.

Top advertisers ranked by the total number of commercials
Out of over 230 advertisers, the top 15 advertisers represent roughly 30% of all non-health-related commercials.*

1. Allstate & Esurance & Esurance grey email icon – 3.3%
2. Bayer AG (Aleve, Alka-Seltzer, Claritin-D, Coppertone, Dr. Scholls, One-A-Day, more) grey email icon – 2.7%
3. Tailored Brands (Jos A Bank, Men’s Wearhouse) (Jos A Bank, Men’s Wearhouse) grey email icon – 2.2%
^————————————————————8%
4. Carvana grey email icon
4. Procter & Gamble (Bounty, Crest, Downy, Gillette, Oral-B, Olay, Swiffer, Tide, Venus, much more) grey email icon
4. Beaches & Sandals grey email icon
4. IAC (Angie’s List, Home Advisor, Match) grey email icon
^————————————————————19%
8. SiriusXM
9. Honda grey email icon
9. Expedia & Trivago & Trivago grey email icon
9. Cash Call
12. Nutrisystem & South Beach Diet grey email icon
13. Jaguar Land Rover grey email icon
13. Jenny Craig grey email icon
15. Terminix
^————————————————————30%

Known Program Sponsors
Fox & Friends — Capital One, Bayer AG, Dell, Ford, Tailored Brands, ODFL, Pfizer, Procter & Gamble, Stihl
Tucker Carlson – BASF, Bayer AG, Outback, Subaru
Sean Hannity – Bayer AG, Serv Pro

Top Fox and Friends Advertisers
Known Sponsors – Capital One, Bayer AG, Dell, Ford, Tailored Brands, ODFL, Pfizer, Procter & Gamble, Stihl, USAA

1. Bayer AG (Aleve, Alka-Seltzer, Claritin-D, Coppertone, Dr. Scholls, One-A-Day, more)
2. Tailored Brands (Jos A Bank, Men’s Wearhouse)
3. Jaguar Land Rover
4. Smile Direct Club
4. Service Master
4. Cash Call
7. Carvana
7. Terminix
9. Expedia & Trivago
9. Nutrisystem & South Beach Diet
^————————————————————33%

Top Tucker Carlson Advertisers
Known Sponsors – BASF, Bayer AG, Outback, Subaru
1. Bayer AG (Aleve, Alka-Seltzer, Claritin-D, Coppertone, Dr. Scholls, One-A-Day, more)
1. Jenny Craig
3. Liberty Mutual
4. Mitsubishi
4. Allstate & Esurance
4. Sleep Number
4. Terminix
4. Kayak & Priceline
9. Honda
9. Jaguar Land Rover
9. Service Master
9. La Quinta
9. Berkshire Hathaway (GEICO, Duracell, Kraft, Heinz)
9. Choice Hotels
9. Leesa
^————————————————————51%

Top Sean Hannity Advertisers
Known Sponsors – Bayer AG, Serv Pro
1. Atlantis
1. Carvana
3. Bayer AG (Aleve, Alka-Seltzer, Claritin-D, Coppertone, Dr. Scholls, One-A-Day, more)
4. ADT
4. Mitsubishi
4. Coventry Direct
7. Weather Tech
7. Beaches & Sandals
7. KT Tape
7. IAC (Angie’s List, Home Advisor, Match)
7. Simpli Safe
7. Jaguar Land Rover
7. SiriusXM
7. Ford & Lincoln
7. Jenny Craig

^————————————————————60%

Top Laura Ingraham Advertisers
1. Beaches & Sandals
2. SiriusXM
3. My Pillow
3. CarFax
3. Ace Hardware
6. IAC (Angie’s List, Home Advisor, Match)
6. National Car Rental
8. Cabela’s
^————————————————————77%*
*Excludes local ads and infomercials in addition to medical/health/wellness.

*Excludes health & wellness, medical, and pharmaceutical companies except Bayer AG which is included (See Advertiser Spotlight – Bayer AG).

Covers commercials appearing on Fox & Friends hosted by Ainsley Earhardt, Brian Kilmeade, Steve Doocy; America’s Newsroom hosted by Bill Hemmer, Sandra Smith; Happening Now hosted by Jon Scott; Outnumbered hosted by Harris Faulkner, Sandra Smith; Outnumbered Overtime hosted by Harris Faulkner; The Daily Briefing hosted by Dana Perino; Shepard Smith Reporting; Your World With Neil Cavuto; The Five Hosted by Dana Perino, Greg Gutfeld, Jesse Watters, Juan Williams, Kimberly Guilfoyle; Special Report w/ Bret Baier; The Story with Martha MacCallum; Tucker Carlson Tonight; Hannity hosted by Sean Hannity; and The Ingraham Angle hosted by Laura Ingraham

Top Advertisers Week Ending May 13, 2018

Weekly Top Fox News Advertiser Summary
Last updated May 17, 2018 at 12:00 PM Comment

Here’s the weekly summary of all advertisers I’ve logged for the week ending May 13, 2018.

Logged over 2400 commercials between 05/07/2018 and 05/13/2018.

Top advertisers ranked by the total number of commercials
Out of over 230 advertisers, the top 13 advertisers represent roughly 30% of all non-health-related commercials.*

1. Bayer AG (Aleve, Alka-Seltzer, Claritin-D, Coppertone, Dr. Scholls, One-A-Day, more) grey email icon – 3.4%
2. Allstate & Esurance & Esurance grey email icon – 3.2%
3. Beaches & Sandals & Sandals grey email icon – 2.9%
^————————————————————10%
4. IAC (Angie’s List, Home Advisor, Match) grey email icon
5. Publishers Clearing House
5. Tailored Brands (Jos A Bank, Men’s Wearhouse) grey email icon
7. Procter & Gamble (Bounty, Crest, Downy, Gillette, Oral-B, Olay, Swiffer, Tide, Venus, much more) grey email icon
^————————————————————20%
8. Carvana
9. Idaho Potatoes
10. Jenny Craig grey email icon
11. Expedia & Trivago grey email icon
11. Honda
13. Nestle (Boost, Carnation, Purina) grey email icon
^————————————————————30%

Known Program Sponsors
Fox & Friends – Cabela’s, California Walnuts, Capital One, Bayer AG, Eli Lilly, Expedia, Ford, Mahindra, Pfizer, Tailored Brands, ODFL, Olay, Stihl, USAA
Tucker Carlson – Pacific Life
Sean Hannity – Bayer AG, Eli Lilly
Laura Ingraham – Stanley Steemer

Top Fox and Friends Advertisers
Known Sponsors – Cabela’s, California Walnuts, Capital One, Bayer AG, Eli Lilly, Expedia, Ford, Mahindra, Pfizer, Tailored Brands, ODFL, Olay, Stihl, USAA
1. Bayer AG (Aleve, Alka-Seltzer, Claritin-D, Coppertone, Dr. Scholls, One-A-Day, more)
2. Keurig Green Mountain
3. Tailored Brands (Jos A Bank, Men’s Wearhouse)
4. Cash Call
5. Procter & Gamble (Bounty, Crest, Downy, Gillette, Oral-B, Olay, Swiffer, Tide, Venus, much more)
6. Publishers Clearing House
7. Idaho Potatoes
7. Shari’s Berries
9. Carvana
9. Expedia & Trivago
9. 23andMe
12. Nutrisystem
12. Stihl
12. IAC (Angie’s List, Home Advisor, Match)
15. Ford & Lincoln
15. Service Master
15. California Walnuts
^————————————————————34%

Top Tucker Carlson Advertisers
Known Sponsors – Pacific Life
1. Jenny Craig
2. Bayer AG (Aleve, Alka-Seltzer, Claritin-D, Coppertone, Dr. Scholls, One-A-Day, more)
3. Publishers Clearing House
4. Shari’s Berries
5. Kayak & Priceline
6. Pro Flowers
6. Service Master
6. Terminix
6. Mitsubishi
6. Liberty Mutual
11. Allstate & Esurance
11. Capital One
11. Volvo
^————————————————————49%

Top Sean Hannity Advertisers
Known Sponsors – Bayer AG, Eli Lilly
1. Bayer AG (Aleve, Alka-Seltzer, Claritin-D, Coppertone, Dr. Scholls, One-A-Day, more)
2. Publishers Clearing House
3. Carvana
4. Mitsubishi
5. ADT
5. For Hims
7. Coventry Direct
7. Ford & Lincoln
7. Weather Tech
^————————————————————50%

Top Laura Ingraham Advertisers
Known Sponsors – Stanley Steemer
1. Beaches & Sandals
2. Ace Hardware
2. CarFax
^————————————————————36%*
4. My Pillow
4. John Deere
6. ODFL
6. Cabela’s
6. Stanley Steemer
^————————————————————67%*
*Excludes local ads and infomercials in addition to medical/health/wellness

*Excludes health & wellness, medical, and pharmaceutical companies except Bayer AG which is included (See Advertiser Spotlight – Bayer AG).

Covers commercials appearing on Fox & Friends hosted by Ainsley Earhardt, Brian Kilmeade, Steve Doocy; America’s Newsroom hosted by Bill Hemmer, Sandra Smith; Happening Now hosted by Jon Scott; Outnumbered hosted by Harris Faulkner, Sandra Smith; Outnumbered Overtime hosted by Harris Faulkner; The Daily Briefing hosted by Dana Perino; Shepard Smith Reporting; Your World With Neil Cavuto; The Five Hosted by Dana Perino, Greg Gutfeld, Jesse Watters, Juan Williams, Kimberly Guilfoyle; Special Report w/ Bret Baier; The Story with Martha MacCallum; Tucker Carlson Tonight; Hannity hosted by Sean Hannity; and The Ingraham Angle hosted by Laura Ingraham

Top Advertisers in April 2018 (Monthly Summary)

Monthly Fox News Advertiser Summary
Here’s the summary of all advertisers I’ve logged in the month of April 2018.

Logged over 7500 commercials between 04/2/2018 and 4/30/2018.

Top advertisers ranked by the total number of commercials
Out of over 350 advertisers, the top 39 advertisers represent roughly 50% of all non-health-related commercials.*
1. Bayer AG (Aleve, Alka-Seltzer, Claritin-D, One-A-Day, more) grey email icon – 3.7%
2. IAC (Angie’s List, Home Advisor, Match) grey email icon -2.3%
3. Allstate & Esurance grey email icon – 2.2%
4. Nutrisystem & South Beach Diet grey email icon – 2.1%
4. Procter & Gamble (Bounty, Crest, Downy, Gillette, Oral-B, Olay, Swiffer, Tide, Venus, much more) grey email icon – 2.1%
^————————————————————12%
6. Beaches & Sandals grey email icon
7. Jenny Craig grey email icon
8. Expedia & Trivago grey email icon
9. Tailored Brands (Jos A Bank, Men’s Wearhouse) grey email icon
^————————————————————20%
10. My Pillow grey email icon
11. NewDay USA grey email icon
11. Liberty Mutual grey email icon
13. Carvana
14. Choice Hotels (Comfort Inn, Quality Inn, Clarion, more) grey email icon
15. Berkshire Hathaway (GEICO , Duracell , Kraft Heinz)grey email icon
^————————————————————30%
16. Honda
17. General Motors (Chevrolet, GMC, OnStar)
18. Safelite
18. Scotts Miracle-Gro
20. Cash Call
20. Lear Capital
20. Idaho Potatoes
23. Nestle (Boost, Carnation, Purina) grey email icon
24. Arby’s
^————————————————————40%
25. ODFL
26. IBM
27. Rosland Capital
27. Ford & Lincoln
27. Indeed
30. Wayfair
31. Progressive
31. ADT
31. Capital One
31. LifeLock
35. McDonalds
36. Keurig Green Mountain
36. Kayak & Priceline
38. Jaguar Land Rover grey email icon
39. Lexus & Toyota
^————————————————————50%

Known Program Sponsors
Fox & Friends – Astra Zenica (pharma), Bayer AG (Claritin-D), Expedia, Jaguar Land Rover, Keurig Green Mountain, Procter & Gamble, Red Lobster, Tailored Brands (Men’s Wearhouse),
Tucker Carlson – Astra Zenica (pharma), Bayer AG (Claritin-D), Capital One, Jaguar Land Rover, Pacific Life, Scotts Miracle-Gro
Sean Hannity – Bayer AG (Claritin-D)

Top Fox and Friends Advertisers
Known Sponsors – Astra Zenica (pharma), Bayer AG (Claritin-D), Capital One, Jaguar Land Rover, Pacific Life, Scotts Miracle-Gro
1. Bayer AG
2. Procter & Gamble
3. Nutrisystem & South Beach Diet
4. Carvana
5. Wayfair
5. Tailored Brands (Jos A Bank, Men’s Wearhouse)
7. Smile Direct Club
8. Expedia & Trivago
9. Keurig Green Mountain
9. Choice Hotels
11. IAC (Angie’s List, Home Advisor, Match)
12. Idaho Potatoes
13. Best Western
14. Progressive
14. Jaguar Land Rover
16. BASF
16. John Deere
16. ODFL
^————————————————————40%

Top Tucker Carlson Advertisers
Known Sponsors – Astra Zenica (pharma), Bayer AG (Claritin-D), Capital One, Jaguar Land Rover, Pacific Life, Scotts Miracle-Gro
1. Bayer AG
2. Jenny Craig
3. Choice Hotels
4. Leesa
5. Mitsubishi
5. Liberty Mutual
7. Jaguar Land Rover
8. Expedia & Trivago
8. La Quinta
8. Subaru
11. Allstate & Esurance
11. IAC (Angie’s List, Home Advisor, Match)
11. Procter & Gamble
11. Capital One
11. Dine Brands (Applebee’s, IHOP)
16. AT&T & DirecTV
16. Ford & Lincoln
18. Safelite
18. Fresh Pet
19. ODFL
—————————————50%

Top Sean Hannity Advertisers
Known Sponsors – Bayer AG (Claritin-D)
1. Bayer AG
2. Carvana
3. Mitsubishi
4. ADT
5. Jenny Craig
6. Atlantis
7. Ford & Lincoln
7. Zero Water
9. Simpli Safe
9. Beaches & Sandals
9. Coventry Direct
12. Round Up
12. Stamps.com
12. LifeLock
15. Our Time
15. Scotts Miracle-Gro
15. National Car Rental
^————————————————————54%

Top Laura Ingraham Advertisers
Due to an advertiser boycott led by Parkland survivor David Hoggs, over 20 companies have stopped advertising. As a result, 3 companies currently comprise about 45% of all advertising between April 9 and April 30, 2018

Full list of advertisers available here.

1. My Pillow – 21%
2. Beaches & Sandals – 19%
3. Ace Hardware – 6%
^————————————————————45%

*Excludes health & wellness, medical, and pharmaceutical companies except Bayer AG which is included (See Advertiser Spotlight – Bayer AG).

Last updated May 2, 2018 at 11:00 PM

Leave a Comment

Covers commercials appearing on Fox & Friends hosted by Ainsley Earhardt, Brian Kilmeade, Steve Doocy; America’s Newsroom hosted by Bill Hemmer, Sandra Smith; Happening Now hosted by Jon Scott; Outnumbered hosted by Harris Faulkner, Sandra Smith; Outnumbered Overtime hosted by Harris Faulkner; The Daily Briefing hosted by Dana Perino; Shepard Smith Reporting; Your World With Neil Cavuto; The Five Hosted by Dana Perino, Greg Gutfeld, Jesse Watters, Juan Williams, Kimberly Guilfoyle; Special Report w/ Bret Baier; The Story with Martha MacCallum; Tucker Carlson Tonight; Hannity hosted by Sean Hannity; and The Ingraham Angle hosted by Laura Ingraham